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How To Convince Gen Y To Believe In Your Cause And Your Company

Gen Y notoriously rallies for movements and startups they love. Here’s how to get on their radar and stay there for good, from Fuck Cancer founder Yael Cohen, one of Fast Company’s 100 Most Creative People in Business. I’m kind of obsessed with my friends.

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How To Convince Gen Y To Believe In Your Cause And Your Company

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